The best complete AI Sales Training solution in Brazil

Your team selling in 30 days, not 6 months.

1st place Hackathon LendárioKickstart — Instituto Caldeira
SaleCoach dashboard
Ácido Criativo
Academia Lendária
Caldeira Kickstart
Kaos Lab
Surto Studio

PROBLEM

The invisible cost of poor sales training

Without structured training, productivity of new sellers can drop by 50%, turnover increases, and losses may exceed 200% of annual salary per replacement.

Without SaleCoach

  • 6+ month ramp-up
  • 53% first-year turnover
  • R$100K+ per replaced rep
  • Manager spends 8h/week training

With SaleCoach

  • Ramp-up in 30 days
  • 40% higher retention
  • R$134K/year savings per team
  • AI-powered training 24/7

WHO IT'S FOR

Built for teams that actually sell

SaleCoach adapts to your market. See how teams from different industries use the platform.

SaaS & Technology

SDRs who book, AEs who close. Reduce ramp-up and standardize your entire team's pitch.

Education & EdTech

Consultative sellers who need to master the curriculum before selling enrollments.

Info Products & High Ticket

Closers trained on the expert's funnel. Sharp scripts, mastered objections, conversion rate at the ceiling.

B2B Services

Long consultative sales with technical objections. Sellers who understand your service like a partner.

From prospecting to post-sale

Train the entire cycle, not just the cold call.

Pre-Sale
  • Cold Call
  • Qualification
  • Follow-up
Sale
  • Discovery
  • Demo
  • Negotiation
  • Closing
Post-Sale
  • Onboarding
  • Upsell
  • Renewal
Support
  • Customer with issue
  • Retention/Save

How SaleCoach works

01

Configure your playbook

Define your ICP, common objections, scenarios and custom sales strategies.

02

Reps simulate 24/7

Your team practices with realistic AI personas, anytime, without burning real leads.

03

Get actionable reports

360° evaluation with technique, behavior and emotion insights for each simulation.

For Managers

  • Full visibility into team progress
  • Automatic performance alerts
  • Decision-ready reports

For Sales Reps

  • Practice anytime without pressure
  • Instant feedback per simulation
  • Evolve with progressive challenges

SOLUTION

Everything your team needs — and what will happen

SaleCoach[AI] uses artificial intelligence to create realistic sales simulations, assessing every interaction step by step.

Voice and chat simulations

Real practice, without burning leads. Authentic AI-generated scenarios.

360° evaluation

Technique, behavior and emotion. Accurate feedback on every interaction.

Smart reports

Full visibility of individual and team progress in real time.

AI-powered playbook

Website URL, audio or upload — AI creates your playbook in minutes.

2-Minute Skill Drills

Quick focused exercises: objections, pitch, FAQ, product knowledge.

Real call analysis

Upload real call recordings and receive the same scoring as simulations. Compare training vs. practice.

3x faster

Ramp-up up to 3x faster with daily simulations and immediate feedback.

Talent retention

Reduce turnover with continuous training that engages the team.

Training vs. Reality

Compare simulation scores with real calls. Discover where to train more.

AI Personas

Meet the AI Personas

Synthetic clients with real personalities, objections and buying styles. Train with scenarios that truly challenge.

Karen Sales

Karen Sales

Easy

Coordinator (Curious)

Asks many questions, wants to understand every detail. Requests practical examples and comparisons before moving forward.

Edson dos Santos

Edson dos Santos

Medium

Technical (Analytical)

Analyzes data and metrics rigorously. Questions ROI, technical integrations and demands concrete evidence.

Maria Helena Gusmão

Maria Helena Gusmão

Hard

Owner (Strategic)

Direct and demanding. Focuses on financial results, has little time and challenges the seller's assumptions.

ROI

Calculate Your SaleCoach ROI

Find out how much more your team can sell with continuous AI-powered training.

Your scenario

15
550
R$ 5.000
R$ 1.000R$ 50.000
4
120

Calculation assumptions

Conversion improvement+10%Ramp-up reduction50% fasterNew reps/year~5Manager time recovered~6h/weekManager cost/hourR$95/h

Estimated additional revenue per year

R$660K

28.5x

ROI

13 days

Payback

Extra revenue (+10% conversion)+R$ 30.000/mo
Early ramp-up (5 new reps)+R$ 25.000/mo
Manager time recovered+R$ 1.729/mo
SaleCoach investment (Pro)R$ 1.990/mo

Sale+ Pro up to 25 reps

Annual net returnR$ 656.868/yr
Book a demo

PLANS

Choose the right plan for your team

All plans billed annually. Unlimited chat on all plans.

Sale+ Start

Up to 10 reps

R$990

/mo — up to 10 reps (R$99/rep)

60 min voice/rep/mo
+ Unlimited chat included
  • 60 min voice per rep/month
  • Unlimited chat simulations
  • Real transcript analysis (5/mo)
  • 3 standard personas
  • Per-simulation scoring
  • Individual reports
  • Dashboard & history
  • AI onboarding
  • Email support
14-day free trial
Most popular

Sale+ Pro

Up to 25 reps

R$1,990

/mo — up to 25 reps (R$80/rep)

120 min voice/rep/mo
+ Unlimited chat included
  • Everything in Start +
  • 120 min voice per rep/month
  • Unlimited transcript analysis
  • Up to 5 custom personas
  • Full manager dashboard
  • Automatic alerts
  • Weekly challenges
  • AI-powered custom playbook
  • Certifications
  • Chat support
Book a demo

Sale+ Intelligence

Up to 50 reps

R$3,490

/mo — up to 50 reps (R$70/rep)

180 min voice/rep/mo
+ Unlimited chat included
  • Everything in Pro +
  • 180 min voice per rep/month
  • Up to 10 custom personas
  • Dedicated onboarding
  • Priority support
Talk on WhatsApp

Sale+ Enterprise

50+ reps

Custom

For teams with 50+ reps

Custom voice minutes
+ Unlimited chat included
  • Everything in Intelligence +
  • Custom voice minutes
  • Unlimited custom personas
  • Custom policies, paths & operations
  • API integration + CRM
  • Guaranteed SLA
  • Dedicated account manager
Talk on WhatsApp
Data protected
Cancel anytime
14-day free trial on Start

TEAM

Created by people who live technology, sales and innovation

SaleCoach was created at Kaos Lab — an innovation studio that develops AI solutions to accelerate human work.

Patrick Coradi

Patrick Coradi

Business

Tainara Rodolfo

Tainara Rodolfo

Relations

Emanuel Raber

Emanuel Raber

Technology

Débora Flores

Débora Flores

Marketing

1st place Hackathon LendárioKickstart — Instituto Caldeira

FAQ

Frequently asked questions

Product

Yes. Our personas are built based on real B2B buyer profiles, including objections, communication styles and behaviors specific to each decision level.

You configure your playbook with ICP, common objections, funnel stages and sales strategies. The AI uses this information to generate customized scenarios for your team.

Yes. SaleCoach offers simulations by text (chat) and voice, allowing sellers to practice in different interaction formats.

Yes. The manager dashboard shows individual and team metrics in real time, with performance alerts and coaching recommendations.

Plans

Plans are by team size: Sale+ Start (up to 10 reps) at R$990/mo, Sale+ Pro (up to 25) at R$1,990/mo, and Sale+ Intelligence (up to 50) at R$3,490/mo. All include unlimited chat, voice simulations, AI scoring, and reports. For larger teams, contact us.

Minutes refer to voice simulation time. Each plan includes voice minutes per rep/month (60, 120, or 180 min). Chat simulations are unlimited on all plans. A voice simulation lasts ~8 min, so 60 min equals ~7 voice sessions per month.

Yes. Minutes are shared between chat and voice. You decide how to use them.

Chat simulations continue working normally. Only voice is blocked until the cycle renews. For Pro and Intelligence plans, you can buy extra packs of +60 min for R$49/mo. Managers get alerts when a rep reaches 80% and 100% of their usage.

All plans require minimum 5 reps. If you have fewer, contact us — we have special conditions.

Yes. Annual plans get 20% off the monthly price. Payment upfront or in up to 12 installments.

Sale+ Basic includes 14 free days, no credit card. For Pro and Intelligence, we schedule a personalized demo.

Yes. We accept credit cards, PIX, and bank slips.

Ready to accelerate your team?

Start training your team with AI today. No commitment, no credit card required.